PEGI app for Windows Phone 7

Hilversum, 3 August 2011

PEGI S.A., the organisation that manages the pan-European age rating system for video game content, has published its free app for the Windows Phone 7 platform. The app offers an accessible way to browse the database of all the video games that have a received a PEGI rating (over 16,000 and counting).

It is available in 11 languages, featuring extended consumer advice about the game and the type of content and external game review content from the Eurogamer network.

This application is now available on Windows Phone 7, alongside a host of other mobile platforms. The app automatically adopts the language of the device, which can be changed in the general settings. The available languages are English, French, German, Italian, Spanish, Dutch, Polish, Danish, Norwegian, Swedish and Finnish.

“This app is a great example of us working with partners to make the best out of our platform offering” says Chris Lewis, Vice President, Interactive Entertainment Business at Microsoft. “We wanted to work with PEGI to develop this app for our new phone operating system to ensure that we were able to offer gamers and mobile phone users access to the most up-to-date ratings information.

“We believe that by harnessing the best of our technology and providing access to this database, we are allowing parents and young people to make informed choices about the video games content that they access.”

“Adding the Windows Phone 7 platform was an important step for PEGI, since it allows us to cover basically the entire smartphone market with our app,” says Simon Little, MD of PEGI S.A. “The PEGI app is designed to help consumers with clear information about the age rating and the game’s content at the point of purchase, at home or wherever they may be. We will continue to improve the app in the future to ensure that it is a must-have on every smartphone.”

The app features specific search filters to allow users to search per platform and/or age rating. The age label clearly indicates the age suitability of the game’s content (not the level of difficulty). Content descriptors and specific consumer advice indicate the main reasons why a particular rating is given to a video game (eg. fear, violence, etc.).

Click here to download the PEGI app for free or search for the app on your Windows Phone 7 device.

A free PEGI app is also available for:

Apple iPhone

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